The Rawls College of Business is pleased to offer a new minor (General Business), which will give non-BA students an excellent background in business. The Rawls College must maintain high quality accreditation standards including a strict enrollment management plan. Therefore, our minor programs have been consolidated to the new General Business minor. The Rawls College is confident that the implementation of the new minor will help students in the minor program more easily obtain their necessary courses. The new minor will give non BA students a very good understanding of the business function and will enhance their major field knowledge and application.

The purpose of the new Rawls College of Business minor is to teach students the components of the overall business system. Specifically the mission of the minor is to teach students the following business skills.

1. How to understand the economic environment surrounding business organizations.

2. How to formulate strategies to take advantage of opportunities in the environment, and how to develop a plan to market products and services to consumers.

3. How to understand if the firm is making or losing money, and to understand from a cost accounting perspective why the firm is making or losing money.

4. How to evaluate investment opportunities.

5. How to develop and produce products and services at the operational level in order to support the firm’s business level strategy.

6. How to design organizations and manage people so that products and services can be produced in an efficient and effective manner.

COURSES INCLUDED IN THE BUSINESS MINOR

ECO 2302. Principles of Economics II (3:3:0). An introduction to modern economic society and theories of production and exchange. Emphasis upon monetary and fiscal policy and macroeconomics.

BA 3301. Fundamentals of Marketing (3:3:0). Prerequisite: ECON 2302, and a minimum 2.75 adjusted cumulative GPA. Focuses on the process of marketing products and services to consumers. Topics include marketing structures and agencies; motives and buying habits; types of middlemen, marketing institutions, and channels; current marketing practices; marketing of industrial and consumer goods. May not be used to satisfy business major degree requirements.

BA 3302. Financial & Managerial Accounting (3:3:0). Prerequisite: 2.75 GPA. Concepts and terminology of accounting and financial reporting for modern business enterprises and the relationships between accounting information and business activities. Additionally, the course covers uses of accounting information for planning decisions about products and services, activities and processes, suppliers and customers, organizational subunits, and time periods as these relate to organizations in changing environments. May not be used to satisfy business major degree requirements.

BA 3303. Foundations of Finance (3:3:0). Prerequisite: 2.75 GPA and BA 3302. Basic finance survey course for non-business majors. Covers financial markets, investment banking process, interest rates, time value of money, and security valuation. May not be used to satisfy business major degree requirements.

BA 3304. Operations Management (3:3:0). Prerequisite: 2.75 GPA. Focuses on the formulation of business and operational strategies, how products and services are designed, and how products and services are produced. May not be used to satisfy business major degree requirements.

BA 3305. Organization Management (3:3:0). Prerequisite: 2.75 GPA. Focuses on the management of people and organizations. Topics include leadership; team building; motivation; organizational design; and personnel management. May not be used to satisfy business major degree requiremen